I have tried several brands of plugs in my Zed. While I did not do any dyno pulls with them, I had my Laptop hooked up recording engine dynamics while driving with each set.... for at least 200 mile on each plug.
What I found is that in the BMW engine, almost any platinum plug will work well. I also tried the E-3 plugs that I use in my V8. No change. The best plug I use (and still use) is the Bosch Super +4's. It is not a noticeable difference, but the engine runs (based on the running data I was looking at) just a % or two better...