The point that this thread raises is that we all alighted on an E89 as a nice car to have but we all differ as to why we chose it. I would argue that we must all like how it looks - that has to be our common-denominator. But we all then have different parameters which resulted on a different specification chosen. This might be cost, handling, engine, practicality, performance, mpg, etc.
I chose it for the good value it represented as a lightly used secondhand car, style and the engine. But not for performance. A sport/GT car has to go reasonably well, clearly, but 250bhp - even in today's high-bhp world - is still ample even with a low torque NA engine. I respect that the 20i/28i probably goes better and has better mpg but does it stir the soul? Nah. Not at all. No straight four cylindered engine does and I had a LCC Rocket with a Yamaha EXUP mill at the back revving out to 11500rpm. Great engine, yes. Race-derived Rusell Savory motor, yes. Lots of noise, yes. Go like a hell, naturally. Sound good, no. It was like having a bag of spanners being shaken violently three inches behind my head. Sound and feel is really important to me. But, not so much to others; they look at other parameters.
So, I use our 30i Auto to trundle about, using it in Drive most of the time, mashing my foot on the pedal if I want to get past things and that suffices. After I get out of it I look back at it and think "Yes, good looking car." However, I never think "That was the drive of my life." That is because the Z4 doesn't really engage in the handling stakes. Yes, it was fabulous at doing 1000 miles in one hit (from Spain to Brittany) in March to escape Covid-19 and I really REALLY admired it for that but not as a real driver's machine. I have to say that my vintage Honda NSX is light years ahead in poise, responsiveness, lightness, feel and comfort. In contrast, the E89 feels like a tank (although I do accept that the high long bonnet accentuates this - the NSX has nothing other than two wheel arches low down on the A pillar).
As such, I am still surprised that people buy a Z4 and then try to make it handle. I would not have bought a Z4 if I wanted a car that handled - this is in respect of some posters here who are saying that the lighter 20i is better than the 30i. Well, as indicated above my view is that both are pants "out of the box" even if the 20i is better. Road roller suspension and crashing over UK's dreadful pot-holed roads even on non-RFTs. Simply, E89s are outclassed in the handling and ride stakes by others irrespective of the engine chosen.
But that is just my view. I accept that I am lucky enough to have experienced other cars that might be better than the E89 and some may never have that. However, despite these shortfalls, I still chose a E89 as a car to use as a summer car because it's still a nice car. AND THAT IS IRRESPECTIVE OF THE ENGINE CHOSEN.