>
Z4 Zagato ???
- Thread starter cj_eds
- Start date
I know that the reaction was mixed to the photos that were posted on a couple of recent threads to the Zagato remodel of the E89.... well, here's the next instalment...
IMO it works better than the Coupe. For the full story, click below
http://www.botbnews.com/2012/08/bmw-reveals-the-zagato-roadster/
IMO it works better than the Coupe. For the full story, click below
http://www.botbnews.com/2012/08/bmw-reveals-the-zagato-roadster/
This Zagato thing is all very interesting but I can't help asking myself "what's the point?"
It's a re-mapped s-Drive 35iS with a £90k price tag if Autocar are to be believed. I don't think they'll be inundated with offers at that price.
If it is to generate positive PR then it will have caused a bit of a ripple but no more than a ripple. 'Tomorrow's fish & chip wrappers' springs to mind.
BMW should stop pissing about and develop a proper halo model for the E89. Not re-badging the 35iS as an M35i (or whatever it is going to be called) but a proper M-power car.
It's a re-mapped s-Drive 35iS with a £90k price tag if Autocar are to be believed. I don't think they'll be inundated with offers at that price.
If it is to generate positive PR then it will have caused a bit of a ripple but no more than a ripple. 'Tomorrow's fish & chip wrappers' springs to mind.
BMW should stop pissing about and develop a proper halo model for the E89. Not re-badging the 35iS as an M35i (or whatever it is going to be called) but a proper M-power car.
original guvnor said:
Didn't know about the projected £90k price tag...I can understand taking a £150k Aston, creating a special edition ultra-limited edition Zagato and charging £300k. There will be always be a market for exclusivity at that price point. But, as you say, I too can't see there being a market for a £90k Z4... although they said that about the £120k M3 GTS and they sold out in a few days.
original guvnor said:
With you there!
mrlozzer said:
Yes, I agree with you on the Aston. If they only sold 30 they'd probably just about turn a profit.
Not sure about the M3 GTS. There are two on the Approved Used BMW site. One at Astle in Scunthorpe (320 miles) has been for sale for ages and the price has been dropped recently to just under £100k and another for £110k in Northampton (1500 miles though on that one so probably not 'pre-registered').
mrlozzer said:
Me neither! But a successor to the M1 supercar....(and an R8 rival)? Now that would be worth saving for! Can you imagine that? people sometimes forget that BMW M GmbH provided the McClaren F1 road car V12 engine
The M3 GTS must have been priced at exactly what it needed to be for BMW to break-even on the engineers time, tooling etc that was invested to create it. There can't be any other explanation for the gulf in price between it and a regular M3.
original guvnor said:Me neither! But a successor to the M1 supercar....(and an R8 rival)? Now that would be worth saving for! Can you imagine that? people sometimes forget that BMW M GmbH provided the McClaren F1 road car V12 engine
You would think, given that Audi built the R8 & R8 V10, and Mercedes built the SLR with McLaren and now the SLS that BMW would follow their rivals' lead? All have sold well, the Audis in particular.
original guvnor said:
Probably true. But, if I was a cynical man (!) I'd say that they also knew that people would pay handsomely for the cachet of having a limited edition car...
The cost/break-even point will all depend how brutal they've been on chucking away the old car and redesigning it. If those Zagato's are basically the same as an E89 35is that's been reshelled, maybe with slight tweaks like an engine remap or some different suspension setup then at £90k they'll be coining it in. They would definitely be cashing in on the people who are willing to pay extra for limited edition.
