i Had a reinhold on my E85 for many years, but that one needed hard wiring (solder connections) in to the roof operation switch. The nice thing about the Smart top module is that it can be programmed, its not invasive (no loom cutting and splicing and you can switch it off when the car is under warranty and the car needs to go to the dealers. (important when the car is in warranty)
I prefer the smart top, but the reinhold never let me down in 6-7 years of use.