Ok so I have recently had my S5 cleaned as it's direct injection and doesn't have the benefit of injectors cleaning the valves. I however did not use Terraclean as I don't want to go near them with a barge pole, instead I went with a new franchise that is growing in popularity. The only reason I did this is one of the well known S5 owners on the A5OC forums actually brought one of the franchises and I trust his reputation around the S5 as his is an absolute monster. The clean was done by
http://www.enginecarbonclean.com/ with the technical director for the company and a franchisee (A5OC member) doing the actual clean so I had the opportunity to chat to them about it all. It works by pumping additional hydrogen into the air intake which then burns off the carbon that has built up. It is important to note that the below results vary between all cars, direct injection engines are far more susceptible to carbon buildup. The below is a copy and paste of the summary I posted to the A5OC forums, I did the test as I wanted to prove their method actually was worth the £99 I paid.
In short, it was.
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Throughout the entire process the car did not move today. It was strapped down to the dyno for the before run, then cleaned on the dyno and then had the after run. This meant no variance due to changing the strap tension or anything like that. Room was temperature controlled also.
Before run:
Apparently these cars never hit the figures they say they can! Excuse the picture but my phone didn't like capturing the screen as per usual.
After the run we did the clean:
As can be seen in the image, the car did not move off the dyno
After the clean we did the second run, short clip of it below.

Facebook has better compression it seems so this may sound clearer:
https://www.facebook.com/mike.askew.568/videos/10153752489843343/?l=6131842321713812080
and here we are with the final figures:
+21bhp
+20ft-lb across the range
Engine is significantly quieter as other mentioned but still sounds brilliant under load
The pull is alot smoother across the whole range whereas before it pulled noticeably harder after 3k revs