I can only speak from very long experience with K&N cone filters, having used them in the dirty shitty world of 4x4 motoring (on and off road) for the last 14 years in five different vehicles.
"They let oil through to the MAF" - thats a popular and recurring fallacy that mysteriously no-one ever manages to substantiate - its also bollocks. They use a simple thin spray oil which is dyed red so you can see it clearly, which you spray all over the surface of the filter after you've washed it. Its pre-treated for first use. You would have to soak the thing in a bath of oil for any to get into the airflow to the MAF. Even then, most MAF elements have a heating cycle when they are turned on or off (it varies) which burns off surface contamination. That very cycle of course contributes to the eventual demise of the MAF in itself. Bosch MAFs are renowned for frequent failure but they aren't very expensive. Hitachi MAFs (widely used by some manufacturers but wired differently, so not interchangeable) cost 6-7 times as much but are almost bombproof.
"They don't have any benefit! - also untrue, certainly in the vehicle applications I've used. A genuine and consistent 10% improvement in fuel consumption and a noticeable improvement in breathing has always been my experience. The only thing I would temper that comment with is that it depends very much on the OEM setup. If the OEM air intake setup is as efficient as it could possibly be, as opposed to being as efficient as it could be in the context of squeezing the bits into a confined space and taking air from somewhere convenient to the manufacturer, then it won't be as beneficial. So a properly tuned inlet won't benefit much. BUt how certain are we thats the case with the Zed? (Rhetorical question).
"They suck hot air into the engine" - not when you are moving above 15-20mph they dont.
"They let particles through that paper filters don't" - possibly true but its a bit of a "so what". I suggest you check the number of law suits against K&N, Pipercross and the like to see if that actually has ANY effect on the life of the engine. One of the vehicles I used it on still has it fitted with a new owner and it has now done 267,000 miles.......and thats in a high compression diesel that would be the first to fall over as a result of the effects of additional wear arising from particle contamination.
And lets not forget that these filters were primarily designed for, and cut their teeth in, motorsport.
So my advice is, if you want one, buy one and try it....it will either work or it won't, but for the £60-odd that a K&N induction kit costs, who cares?
PS just to respond to one point made by robbieleeson; w all know that vehicle "calibration" is a bit of a nonsense term.....in todays manufacturing climate, engines are "tuned" to work in as many places as possible, regardless of the often s**t quality of fuel in any given geography.....so calibration is a relative term and certainly not, IMHO, detailed enough to be negatively impacted by a change of air filter. But thats just my humble opinion.....