Hey guys,
My wife just had this position open up and I thought some of you may be interested. Of course if this is not your jam, please feel free to pass it along. I do not know if relocation is offered or not but the position is based in Atlanta, Ga. Interested parties email their resumes to [email protected]. Also, note where you saw the position posted.
Salary is over +100k
Responsibilities
·Develop the strength of the brand in the region; ensure that the brand is developed within the agreed global positioning.
·Define and develop the marketing strategy for the region in conjunction with the commercial function that will increase market share.
·Ensure that brand discipline is instilled across the region, and that the organization moves to a more customer centric organization, through the use of more research and fact based marketing.
·Responsible for the effective use of the regional marketing budget, with an agreed process to measure return on investment.
·Develop and deliver an integrated marketing communication program across the entire marketing mix tailored to key customer segments ensuring consistent messaging, creative execution as well as design and deployment. This includes the responsibility for the marketing launch of products to the market. The programs will be a combination of long-term positioning and tactical programs to increase segment revenues.
·Develop new effective ways of marketing to increase customer intimacy.
·Track and analyze competitive marketing programs
Qualifications
-Experience in the B2B sector preferred, particularly in the development of effective customer retention programs.
-Professionally trained marketer with at least 10 years of experience and confidence to drive the marketing agenda and agreed initiatives across the region.
-Experienced gained in a global or regional organization, use to working in a complex matrix organization.
-Track record of working across diverse cultures and an ability to deliver through dispersed organization.
My wife just had this position open up and I thought some of you may be interested. Of course if this is not your jam, please feel free to pass it along. I do not know if relocation is offered or not but the position is based in Atlanta, Ga. Interested parties email their resumes to [email protected]. Also, note where you saw the position posted.
Salary is over +100k
Responsibilities
·Develop the strength of the brand in the region; ensure that the brand is developed within the agreed global positioning.
·Define and develop the marketing strategy for the region in conjunction with the commercial function that will increase market share.
·Ensure that brand discipline is instilled across the region, and that the organization moves to a more customer centric organization, through the use of more research and fact based marketing.
·Responsible for the effective use of the regional marketing budget, with an agreed process to measure return on investment.
·Develop and deliver an integrated marketing communication program across the entire marketing mix tailored to key customer segments ensuring consistent messaging, creative execution as well as design and deployment. This includes the responsibility for the marketing launch of products to the market. The programs will be a combination of long-term positioning and tactical programs to increase segment revenues.
·Develop new effective ways of marketing to increase customer intimacy.
·Track and analyze competitive marketing programs
Qualifications
-Experience in the B2B sector preferred, particularly in the development of effective customer retention programs.
-Professionally trained marketer with at least 10 years of experience and confidence to drive the marketing agenda and agreed initiatives across the region.
-Experienced gained in a global or regional organization, use to working in a complex matrix organization.
-Track record of working across diverse cultures and an ability to deliver through dispersed organization.
