Strange that it looks like quite a low spec car to start with - no factory sat nav or uprated stereo and I couldn't see rear PDC sensors or the buttons for heated seats in the posted photos. If you were going to throw all that money at a car, wouldn't you start with one that was fully loaded to start with?
Am I overly suspicious to wonder whether the car had suffered crash damage and that all the body kit might have been added when it was being repaired? (In the 1980s, a lot of Porsche 911 Turbos were converted to "slant-nose Turbos" after suffering front-end damage, so I was always suspicious when looking at cars that had been converted to slant-nose).