To me that actually looks quite nice. However, I prefer the BMW front even although a lot of people don't seem to like it. BMW are trying out something different and you will always get a divided opinion. Let's wait and see how well it sells.
For me it looks way better than the Z4. The grill and front bumper integration is spot on. The lights are much better too, but not quite 10/10 (but close) for my liking.
